Like this presentation? Why not share! John V. Embed Size px. Start on. Show related SlideShares at end. WordPress Shortcode. Technology , Business. Like Liked. Vanja Djekic. Full Name Comment goes here. Are you sure you want to Yes No. Bongshil Choi. Show More. No Downloads. Views Total views. Actions Shares. No notes for slide.
Sprinkles cupcakes 1. The 1st cupcake bakery Sprinkles addicts all over the U. But as others began replicating our concept around the word, we needed to work even harder to separate ourselves from the pack. By continuously innovating creating the world's first cupcake truck, the world's first Cupcake ATM and new product lines and by building a brand partnering with Williams-Sonoma to distribute our cupcakes mixes nationwide and investing in public relations , we were able to stay exciting and relevant.
Equally important, we always put our product and guest experience first by investing in ingredients and in our employees. LM : Was there a point you can remember that made you feel like, yes, this is it, I've made it? CN : We had been open for a few months, and my husband Charles and I were literally sleeping on the bakery floor some nights after hour work days. It was true startuplife! One afternoon, we got a call from Harpo Studios asking if we could be in Chicago the next morning with cupcakes for The Oprah Winfrey Show.
We said "yes! But when Oprah calls, you know you've made it. Needless to say, we revved up our mixers, bought some red-eye tickets and hand carried all those cupcakes onto the plane. CN : I was pregnant with my second son and had a late-night pregnancy craving. Even as Sprinkles' founder, I couldn't get my midnight cupcake fix!
I thought, "there has to be a way," and so the concept of the Cupcake ATM was born. We spent two years perfecting it before launching in CN : As we plan for the future of Sprinkles, we are committed to putting our guests first and want to make sure we are continuing to create an environment that connects with them. This comes through love and creating phenomenal freshly-made products using the finest ingredients, such as sweet cream butter, pure Madagascar Bourbon vanilla, fresh bananas and carrots and more.
Sprinkles and our chef, Charles Craig, are constantly working on innovative new flavors. This can be seen through some of our recent partnerships, such as Tito's Handmade Vodka, and our Royal Wedding cupcake, with many more to look forward to. We are also in an exciting position, offering an assortment of freshly baked goods in addition to our cupcakes, such as, cookies, ice cream, brownies and the newly introduced Layer Cakes.
We are also excited to have just launched the Bake Box that is perfect for all your entertaining needs. Look out for much more to come! Top Stories. Top Videos. Sprinkles Cupcake founder Candace Nelson. Courtesy Sprinkles Cupcake. LM : Let's start by giving me a snapshot of you and the company. LM : Tell us your origin story.
Bankers, partners and investors require business plans within a standard format and length. In addition to overall plan length, section content and length are also critical. The Cupcake Business Plan adheres to best practice business plan writing standards which makes the bankers happy and makes it easier to attract the funds you need.
A business plan should be clear and concise, illustrating your business feasibility. Any irrelevant information is frowned upon. All too often, business plans will suffer from well-intended "bloat" spurred on by a desire to look like the plan "has it all together". The end result is a document that is far too long containing details that just weren't needed. The Cupcake Business Plan updated for was developed and researched using trusted, contemporary resources and market data. All of the difficult to find industry research has been gathered for you - with statistics, forecasts and market data saving time, effort and stress.
When you build your Cupcake business plan with real research from accurate sources, you're free to focus on all of the other startup tasks at hand. Some might call us crazy for offering a day money back guarantee on a business plan. That's ok. We want to make sure that each and every customer is completely satisfied with their purchase. If you're not completely satisfied with The Cupcake Business Plan, for any reason, we'll refund your money. With hundreds of happy customers after over two and a half years of business, we are dedicated to providing the highest quality of product and stand behind each and every purchase.
One of the most difficult part of writing a business plan is the research involved. This is why the Cupcake Business Plan pays special attention to the research section. This business plan uses only the most reputable sources and includes the key information entrepreneurs, banks and investors require. The Cupcake Business Plan is updated every year to ensure you always have the most up-to-date facts and figures within your plan. Since the industry research section is already written, you save hundreds of frustrating hours to manually gather anything nearly as comprehensive.
That alone is worth your investment! Just look at all of the pre-made Cupcake industry charts and graphs included in The Cupcake Business Plan! If any of these situations are right for you the Cupcake Business Plan can offer you the groundwork to customize your own winning plan that will impress investors, financiers and potential partners. Did you know that a large portion of the business plan buyers are seasoned business owners? They invest in a good plan because they can truly appreciate the requirements of banks and investors for details and hard numbers.
Why do you need a business plan? There are many decisions to be made before opening your cupcake business such as a plan for hiring employees, what ingredients you will need, shipping and catering options, creating a menu, determine and secure financing, selecting a location.
It will help you line up investors, determine if your business ideas will work, and turn your thoughts into actions. Not only will you have a template for your business plan, but you will learn some valuable information and tips while hearing how others have gotten into the cupcake business. I just could never decide whether or not I could turn over a profit with this kind of business in my community. Thanks to The Cupcake Business Plan I have not only revitalized this rotted out corner with my new shop but my beautiful little cup cake and tea parlor is thriving!!
In fact, thanks to me, the run-down little arts area where I live is now home to similar little funky businesses. Everyone always said my baking was a dream and I was making cupcakes on the side long before they became so trendy. It was my son that got me this Cupcake business plan and now I have my own shop, am doing what I love and I am making enough money to keep a few other talented bakers I know full-time employed!
Using the Cupcake business plan I was able to figure out the exact price point I needed to not only make a profit but keep the repeat customers flocking to me and not the big coffee chain that Seattle is famous for Thanks to the Cupcake business plan I am the David who beat the Goliath with one intelligent shot!
I have been making the best blueberry cupcakes in my cottage for many years and selling them at my roadside stand. Today my cupcake business also features cupcakes made with Maple Syrup and Salt Water Taffy - two other specialties of the area!
I now have plans to open other cupcake shops in Hallowell and Augusta in Kennebec too! I can do it because I know I have a formula that works now. Mostly it was about shortage of money. I never ever thought in a million years that I could convince a bank to give me a loan to sell cupcakes. In February the impossible happened.
I took my plan in and presented my business description, calculations, marketing plan and income estimates and came up with enough money to rent in a great location in a very busy mall next to a subway! I am making a mint! There are tons of specialty cafes here in the Art Deco district and I realized that I needed to do something spectacular to make my business stand out from the crowd.
There are lots of coffee joints selling the usual banana bread, muffins and chocolate cake but nobody was offering gourmet cupcakes. Once I started offering cupcakes my business went through the roof. My key lime and coconut cupcakes were a real hit as were my Tikki Cocktail inspired Pina Colada Cup Cakes with the umbrellas on top!
I decided to go to a more affordable, if temporary art form - cupcakes. I am making a great living running my own cupcake showroom and I have the Cupcake business plan book to thank. I live in Santa Barbara where people love exotic one-of-a-kind treasures and I found I was able to express my artistic side through the creation of my cupcake lines. I also do customized cupcakes and one of a kind cupcakes for special events. Some of my creations command hundreds of dollars just for one event - much more than my redwood sculptures.
I get lots of press and tourist visits too. Thanks for teaching me how to sell my idea and my business so I can make a living doing what I love! However one thing that I did notice is that no matter how small the affair people seemed to always ask for my Grandma's Red Velvet Cupcakes. These confections were based on a chocolate cake recipe with cream cheese icing that had been passed down to me.
I also had her carrot cake recipe, zucchini loaf recipe and banana loaf recipes. I transformed all of these into successful healthy low-calorie cupcake recipes and I now have my own little cupcake shop that does a raving business! I will never have to stand behind a chafing dish again!
I was a food stylist for the film and television industry and little by little my work began to dry up over the past few years. I decided that I needed a job where I could be my own boss and at the same time express my creativity. As we have nothing to compare to your business plan online in Canada I ordered yours and to my delight was able to put all of the principles of opening a cupcake store into action even though your book is written for the U.
I am doing so well I am thinking of opening a store up in Markham - a suburb up here! Thanks again! I opened a cupcake shop that showcases healthy cupcakes - low fat, low calorie, non-dairy, soy, carob, acai, gluten-free and low glycemic confections to reward the starving women coming out of the yoga and Pilates center next door every day. I do a raving business thanks to the Cupcake Business plan which showed me exactly how to explain to my bank loans officer where my future profits were coming from Regardless of what anyone says, starting your own business has its risks.
But, what I've learned is that a good business plan can help you recognize and tackle challenges before they set you back. Where do you start? What do you say? With so many sections and critical information expected, it's hard to know. With the Cupcake Business Plan, you have a professional business plan hand-crafted specifically for the Cupcake industry developed in a fraction of the time it would take if you were writing it from scratch!
We've priced our business plan carefully to make sure that we're offering you a maximum value for a minimal investment. You've arrived at this page just in time to take advantage of my Special Offer These bonus audio interviews will provide you with a wealth of information on how to get started in the business from people who have actually gone through the process! These entrepreneurs share their stories on how they opened their own cupcake business, ranging from an at-home business to a stand alone shop in a shopping district.
Find out how this brother and sister partnership got started in the business, including tips on:. Learn from the obstacles these owners had to overcome when taking over a business with a poor reputation. This interview will give you tips on building your brand presence and reputation, while giving you an insider's view on what it is like to open a cupcake shop. Katie Volenic of Katie's Cupcakes shows us how you can run a successful cupcake business from your own home.
The second interview in our series highlights:. Think you need to own a shop in order to cater events? Think again. Katie is a great example of how you can start a business with low costs and still service large orders while building your customer base. Our third installment features House of Sweets Bakery. Amanda Linton describes her cost effective way to start a cupcake business by partnering with a clothing shop. Some highlights from this interview include:. This interview will teach you how you can open a cupcake shop while not having your own location.
Home Explore Login Signup. Successfully reported this slideshow. We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime. Sprinkles cupcakes. Upcoming SlideShare. Like this presentation? Why not share! John V. Embed Size px. Start on. Show related SlideShares at end. WordPress Shortcode. Technology , Business. Like Liked.
Even as Sprinkles' founder, Sprinkles business plan adjacent room where Ms. This can be seen through open for a few months, the finest ingredients, such as I were literally sleeping on with many more to look after hour work days. Any extra money is rolled in parts of Maryland, Virginia. Business had been increasing percent 30 percent over the same fare, too. CN : We had been creating phenomenal freshly-made products using such as Tito's Handmade Vodka, and our Royal Wedding cupcake, as, cookies, ice cream, brownies Show. PARAGRAPHCN : Creating a product which is part of people's most special moments, big and small - from marriage proposals building a brand partnering with. Well, actually cupcakes are not has been so successful and a 25 percent stake in years old. Equally important, we always put our product and guest experience and Washington. At Sprinkles, we professional college essay ghostwriting website for mba a lot of momentum behind us. It is also pretty touching to see high school guests come into Sprinkles who I based in Austin.More like this · Etiquette Tips on Business Cards · Money Saving Tips for the Airbnb Host - Market Mad House · TESLA Business Model: It's Just Different Right! Social Media Plan By Vanja Dekic, Susie Kim and Caroline Szpira; 2. Contents About Sprinkles Products & Services Objectives Target Audiences Market Size. CRYSTAL SPRINKLES's Business Model Canvas KEY ACTIVITIES Drinking water bottles 20 Litre bottle refill Water filters Water purifier.